THE BLOG
 This is where we get real, raw, and unapologetically into it—the topics you’ve asked for, the ones you didn’t know you needed, and everything in between. Grab a coffee (or a cocktail - we’re not here to micromanage your beverage choices), explore the categories, and dive into what speaks to your business, your life, and your ambition.
We don’t play small in this arena. It’s time to work.
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We keep things transparent around here — if we share it, it’s because we believe it can support you in building your business with more clarity, confidence, and ease.Â
Any information shared is for general informational purposes only and isn’t intended as financial, legal, or tax advice. You should always seek independent professional guidance before making decisions that affect your business or personal finances.
You know the story of Penelope.
Faithful wife, sharp mind, surrounded by men who won't take no for an answer.Â
While Odysseus was off having his epic adventures, she held the for...
Back in March, I found myself quietly delighted by the tone of International Women's Day in 2026. It felt different this year.Â
Less pastels with a wedge of cake on the side. Less ...
By Jacqueline Shaulis.
Legacy is often imagined as something grand: a foundation, a building with your name etched into stone, a public recognition of work that changed the landscape.Â
But for us wh...
By Melissa Jones.
We've all heard about the gender pay gap (which, let's be real, is still very much unresolved). And we're becoming more familiar with the "motherhood penalty" the career setbacks an...
The leadership skill most women struggle to practise isn’t strategic thinking or resilience. It’s stillness. I know this because it’s one of the things I struggle with most, even thou...
By Sarah Radley & Martine Catton.Â
Welcome to The H.E.LP. Desk, where we tackle the real, messy, sometimes sleepless-night questions that come with building and running a business. Think of us as you...
In the high-velocity, high-stakes landscape of 21st-century leadership, the title of CEO has traditionally been synonymous with the command of external empires, the management of com...
In the world of female entrepreneurship, we often define a CEO by the three pillars of Create, Evolve, and Overcome. While many leaders focus on the first two, Stephanie Palmer, a re...
In the landscape of modern business, leadership is often framed as a destination, a specific title, a certain revenue bracket, or a seat at a prestigious table. But for those navigat...
In the world of high-stakes entrepreneurship, the most compelling stories are rarely about a straight line to the top. Instead, they are about the "pivot," the moment a leader decide...
By Anna Dafna.
Research suggests that women with ADHD are still significantly under-recognised and often diagnosed years later than men, frequently after fatigue, burnout, relationship difficulties o...
By Marisa Sim.
Do you remember the feeling of warm grass beneath your bare feet? The taste of ice cream melting faster than you could lick it? The pure joy of running through a sprinkler on a hot aft...
There’s a particular kind of bravery that is rarely discussed in professional circles.
We’re not talking about the glossy, LinkedIn version with perfectly curated milestones and humble-brag captions....
By Dino Tartaglia.
You’re in a Facebook group. Someone’s just shared a post about lead generation, and a thought fires in your head.
“I read that I should message everyone who interacts with my post...
