THE BLOG
 This is where we get real, raw, and unapologetically into it—the topics you’ve asked for, the ones you didn’t know you needed, and everything in between. Grab a coffee (or a cocktail - we’re not here to micromanage your beverage choices), explore the categories, and dive into what speaks to your business, your life, and your ambition.
We don’t play small in this arena. It’s time to work.
A quick note: Some of the content you’ll find here may be paid for by trusted partners and may occasionally include affiliate links. This means we may earn a small commission if you choose to take action through those links, at no extra cost to you.
We keep things transparent around here — if we share it, it’s because we believe it can support you in building your business with more clarity, confidence, and ease.Â
Any information shared is for general informational purposes only and isn’t intended as financial, legal, or tax advice. You should always seek independent professional guidance before making decisions that affect your business or personal finances.
By Laura Pearman.
I left my seat in the conference room to go to the toilet.
When I came back, the speaker was mid-flow. Rather than disrupt the row, I stood quietly at the edge of the room, letting...
By Tricia Scott.
When most women hear the word visibility, their shoulders tense slightly (I see you!) because visibility has been sold to us as something loud, performative, and a bit, well, exhaust...
By Jackie Wilson.
On Black Friday 2011, outdoor clothing brand Patagonia ran a full-page ad in The New York Times featuring a photo of its bestselling jacket and the headline, "Don't Buy This Jacket....
By Jacqueline Shaulis.

What if this January wasn't about becoming someone new, but about finally being who you've always been?


Let's talk about the most revolutionary act available to you right n...
By Tricia Scott.
Most of business is a bit, well, weird, but no one really tells you that, do they?
I’ve mentored more than a hundred women, and I've been reflecting on the conversations we have and...
By Tricia Scott
I’ve got that New Year itch.
You know the one.
It feels like wearing an uncomfortable bra all day (the kind with underwires that slowly try to ruin your life), and the moment you wa...
By Tricia Scott.
As we step further into 2026, I’ve been reflecting, not on goals, resolutions, or the pressure to do more, but on what’s actually helped me keep going while building something deeply...
By Tricia Scott.
If you’re reading this in the first days of January, let me guess: you’re back at your desk, coffee in hand, multiple tabs open… reminding yourself that you don’t actually need to ha...
By Tricia Scott.
Anyone know what day it is? (Asking for a friend.) We’re in that limbo-like space between Christmas and New Year where routines have now completely dissolved, time feels pretty much ...
By Tricia Scott.
Since we're still in the Christmas season soup, I wanted to keep this really simple.
Whatever this season looks like for you — however you celebrate (or don’t) — I hope it brings yo...
By Tricia Scott.Â
If everything feels loud, urgent, and slightly unhinged right now, it doesn’t mean you’re failing. It means it’s December.
You’re not behind, and you’re not doing it wrong.
You’re...
By Tricia ScottÂ
I don’t know who needs to hear this today, but I went to Chatsworth House recently, so my Christmas spirit levels are now dangerously high, and now I have an immediate and irrational...
Content going viral isn’t magic — it’s momentum. And one of the most underrated ways to build that momentum is through strategic comment work. Not random replies. Not spammy engagement.
Real conversa...
By Tricia Scott.
Melissa Grewar is the straight-talking, Greek mythology-obsessed founder of In Us We Trust CIC and the author of the book by the same name — a bold, beautiful reminder that your powe...
