With Claire Winter

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Claire is a content creator, journalist, and trainer and brings to The Female CEO twenty years of experience in journalism.

Her mission is to inspire women to write and create content that resonates with their ideal customers. Claire started her career working for ITN in television and radio and she currently writes national content for all 41 Families magazines across the UK. Claire has helped hundreds of large and small businesses with content marketing campaigns in print, online and on social media.

Claire teaches entrepreneurs how to write content that generates leads and sales via her Content that Converts Mastermind and 1:1 sessions. She lives in Berkshire with her husband, three girls, and cat Boots. She loves being in nature, walking, reading and having fun.

 For more information about Claire check out her website, or you can join her facebook community, Cracking Content.

How to Create Cracking Content

How do you make you and your brand stand out from the crowd?

You need to create content that grabs people’s attention. Here are six tips to get your content get noticed…



Are you Creating Content that Resonates with your Audience?

Are you suffering from content overwhelm? When you first start out in business, you are in charge of everything, the accounts, admin, and the work you have been paid to do. Often, creating content falls to the bottom of the list. But we live in a content-saturated age.

You have to write and create content that resonates with your ideal customer to really stand out from the crowd.

Content Ideas to Grab the Attention of your Ideal Customer

Scheduling and planning content is crucial part of content marketing but it is also great to post in real time to respond to trending content, news stories and what your audience is talking about.

 You should be spending just as much time talking to your audience on social channels as creating social content. After all, it’s not called ‘social’ media for no reason.

 Here are some content ideas to get you inspired…